Features and Series starring Konstantin Khabenskiy are presented to the international film industry on the KEY BUYERS EVENT: digital audio-visual content online market, organized by ROSKINO with the support of the Ministry of Culture of the Russian Federation, the Department of Entrepreneurship and Innovative Development of Moscow City of and the Creative Industries Agency.

At the KEY BUYERS EVENT Gazprom-Media will present to the international audience the projects filmed for showing on the holding’s media platforms — TV channels and streaming platforms. The line of the largest Russian distributor Central Partnership includes a new film ‘Champion of the World’ directed by Alexey Sidorov. Ivan Yankovsky, Konstantin Khabenskiy, Vladimir Vdovichenkov, Viktor Sukhorukov, Anatoly Kot are starring. A feature is about a real sports history — the legendary chess duel between Anatoly Karpov and Viktor Korchnoi in 1978. Anatoly Karpov himself acts as a consultant for production.

As part of the KEY BUYERS EVENT: digital screenings, the action-disaster ‘Fire’ directed by Alexey Nuzhny will be shown. This is a heroic story about firefighters and rescuers. Starring — Konstantin Khabensky, Roman Kurtsyn, Ivan Yankovsky, Viktor Dobronravov, Anton Bogdanov and Tikhon Zhiznevsky.

The blockbuster for the work of firefighters has already been sold to the USA, France, Germany, Italy, the Middle East. Central Partnership expects that transactions on the project will continue at KEY BUYERS EVENT.

Also, international buyers will see at the screenings the series ‘Tenderness’ directed by Anna Melikyan with the participation of Victoria Isakova, Evgeny Tsyganov and Konstantin Khabenskiy.
‘Spacewalker’ by Dmitri Kiselyov is presented at the market by Mirsand LTD.

KEY BUYERS EVENT: digital runs from June 8 to 10, 2021.

About 500 international participants (including foreign mass-media representatives) from more than 66 countries of the world have already confirmed their participation.
The forum will feature over 400 projects from 119 Russian companies: over 100 films, over 90 TV series, over 70 animation projects, over 50 documentaries, as well as 75 projects for co-production. In total, within the framework of KEY BUYERS EVENT, more than 50 premiere projects will be presented (within the framework of screenings and catalogs).

The geography of participants includes 7 regions of Russia (Moscow is the leader with its 77 companies, St. Petersburg is in second place; Khabarovsk, Yekaterinburg, Novosibirsk, Perm are also among the participants).

For the first time, 11 Russian VOD platforms and 13 companies presenting festival content — 17 projects — participate in KEY BUYERS EVENT.

ROSKINO CEO Evgenia Markova: “From a local KEY BUYERS EVENT event, it has turned into a large national film market, widely representing Russian audiovisual content. Compared to 2020, the number of projects presented by Russian companies has increased from more than 350 to more than 400. The number of premieres has also increased — last year there were 34 premieres, this year 50 premieres are expected. Moreover, the market is growing not only quantitatively, but also qualitatively — in addition to the growth of participants and projects, including premieres, we have expanded the business program, increased the number of panel sessions, new sections — that is, the market has become a full-fledged business platform and a platform for mutually beneficial dialogue «.

Director of the Department of Cinematography and Digital Development of the Ministry of Culture of the Russian Federation Svetlana Maksimchenko: “The Ministry of Culture of the Russian Federation has been supporting KEYBUYERS EVENT for the third year already, since this project has become innovative for promoting Russian content and has attracted the attention of distributors, buyers, producers from all over the world. The new additional focus on co-production was a response to the industry’s request — it was necessary to synchronize the pitching of co-production projects with the initiatives of the Ministry of Culture for state support. We are glad that over 60 international projects have been submitted to KEYBUYERS EVENT from foreign producers and we are looking forward to the results of the pitching. These projects will be able to apply for state support — in August 2021, the Ministry of Culture of the Russian Federation will conduct a competitive selection of film projects of minority co-production. «

Alexey Fursin, Head of the Department of Entrepreneurship and Innovative Development of the City of Moscow: “The film industry and animation are among the key branches of the creative economy. The share of film and animation industry organizations in the total number of creative organizations and individual entrepreneurs in Moscow is 9% with revenues of about 187 billion rubles. The number of people employed in this industry is almost 22 thousand people. KEY BUYERS EVENT has already become a significant step in the overall development strategy of the film industry. This year we want to show key foreign partners the entire Russian cinema market, demonstrate the dynamics and development trends of the industry in Russia, as well as the quality of content production. Our main task is to strengthen our position in the global film production market as a country with potential and a reliable partner. «

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